'I often have to wear the same outfit from 8am to 10pm, just adding a necklace or heel for the evening. Cefinn is about creating an effortless and elegant 24/7 wardrobe that could be worn from the breakfast table straight to a day of meetings and then through to an evening out.'
Samantha Cameron, Founder
'The yellow wrap dress is gorgeous, it's such a striking colour and a super flattering cut. Perfect for summer in the city.'